Of all the Japanese clothing, yukata is probably the most casual and enjoyable.
Do you know the origin of the familiar "yukata"?
Who started using it and for what purpose?
It is said that during the Heian period, aristocrats began wearing it when taking a bath. Bathing at that time was different from bathing today in that it did not involve "immersing in hot water."
It was a steam bath style where multiple people bathed at the same time. Since people bathed in the steam while naked, they began to wear yukata to prevent burns, absorb sweat, and hide their nakedness.
Later, yukata, which are breathable and absorb sweat well, came to be worn after a bath or before going to bed, and in recent years, they have become more widely popular as they are worn outside for outings, festivals, and other occasions.
Kimono is fashionable! I want you to know about kimono now! The latest kimono trends!
Isn't kimono a bit intimidating?
・Expensive
・Lack of knowledge
・Not close to me
・I can't put it on by myself
When you see someone walking around in a kimono, you think, "Wow!" or "That looks nice," but it's not often you think, "I'll try wearing one myself!"
I was like that too, so I understand that very well! However, it seems that kimonos today are not like that. Unlike in the past, the hurdles are low and it's easy to try! Did you know that there are an increasing number of "kimono girls" who choose kimonos as part of their everyday fashion?
Perhaps we are approaching an era where kimonos are a natural addition to your everyday clothing choices. If it's summer, try a yukata! It may be relatively easy to try, as you'll think, "If it's a yukata!" Designs range from chic to retro-modern . There is also a wide range of cute, modern designs that are adult-like and POP , giving you a modern feel that you wouldn't expect from the image of "Japanese." 
[Super cool woven women's yukata - scarlet anemone] 
[Super cool woven women's yukata - candy green apple]
It's time to rent a kimono!
I want to try wearing a kimono, but I don't know how to wash it, how to fold it, or how to put it on by myself... If you're in this situation , why not rent one?
You can casually enjoy going out in a kimono , and it may be the first step to becoming addicted to kimono. For those who will be coming of age this year, it's not too late ! We also recommend renting a furisode for pre-wedding photo shoots! We live in a lonely world with the continued cancellation and postponement of Coming of Age Ceremonies, but at least you can take a photo of your once-in-a-lifetime look and keep it as a wonderful memento . Here are some recommendations! 
[Kata-mi-gaeri (Weeping Autumn Cherry Blossoms and Milky Way) (White) - Long-sleeved Kimono] 
[Bouquet of Truth - Long-sleeved Kimono] 
[Evening Cherry Blossoms - Long-sleeved Kimono]
Enjoy coordinating your kimono and yukata perfectly!
I want to go out in a kimono or yukata! I want to enjoy coordinating my outfits!
This is a great chance to look fashionable! It would be a waste to just wear your yukata with your usual bag and sandals!!! You should also pay attention to your accessories! Mastering your accessories will make your outfit even more beautiful. Enjoy a higher level of fashion.
Here are some of my top picks! 
[17th generation Kodayu, bamboo basket pouch - thin gold hand-tied folded crane]
・Basket drawstring bag.
The bamboo woven basket and cotton drawstring bag have a cool design that is perfect for summer. Its large capacity can easily fit a small plastic bottle, as well as all the essentials you need for going out, such as a folding wallet, smartphone, and compact handkerchief. 
[Burnt paulownia wood clogs with thick soles - the secret of adolescence]
・Geta are an essential item for wearing with a yukata.
It has been given an elegant finish with a burnished finish. It will add a touch of glamour to your yukata . 
- A sparkling gold goldfish accents the obi.
This popular motif is also used for the obi clasp. 
[Nerikiri Japanese Sweets Obi Clip - Camellia]
・This obidome depicts camellia flowers in the soft colors unique to Japanese sweets.
Each and every one of these "Japanese accessories" is made with great attention to detail. From traditional designs to cute ones, the range of fashion expands. As you choose and add more accessories one by one, you will become more and more captivated by "Japaneseness."
Wear your favorite pieces and aim to become a master of Japanese clothing .
We recommend using rental services to create memories while traveling!
Perfect for strolling around tourist spots or as a souvenir of your trip.
Traveling can be a very special experience and time in your life. When you look back at the photos after returning home, do you look radiant in them?
Since it's a special day, why not enjoy it to the fullest and make it the best trip ever ?
So why not try "tourist kimono rental" so you can enjoy your trip empty-handed ? Rather than just sightseeing, why not blend in with the beautiful scenery and create even more fulfilling memories? We will introduce you to the perfect rental plan for you.
From the Yukata rental plan 
[Selectable Standard Yukata Plan]
・This plan is cute yet affordable, perfect for customers who want to try on a yukata cheaply and easily. It is also recommended for those who want to choose a yukata with a classic pattern or enjoy a chic outfit. 
・Original 2021 new lace yukata !
This highly recommended yukata features a sheer lace that creates a feminine and attractive look. With a theme of mature cuteness, you can choose from a wide selection of obi and bags to create your own unique look. Lace yukatas are recommended for summer fashion!
summary
What did you think?
We have introduced products and plans related to kimono and yukata. It would be great to enjoy incorporating modern fashion while connecting the good old Japanese traditions to the present. We hope you will enjoy shopping at The Ichi, referring to our website.
Kimono rental available here! 
Kimono Rental Wargo
