As we enter September, the heat gradually begins to subside.
Half the year is over,
I'm sure there are many people out there who are starting a new life.
Although it is still hot every day, it is now autumn according to the calendar.
Summer is over and I'm feeling a little lonely
There are lots of events waiting for you in the fall!
Speaking of autumn, it means autumn is the season for appetite, art, reading, sports, outings, and many other events!
(Of course, autumn is my season for appetite...)
Among them, we will introduce our special "Autumn" collection.
What is your favorite type of autumn?
Now that the heat has eased and the weather is more comfortable, let's enjoy the charms of autumn!
Osmanthus reminds us of the arrival of autumn.
Before I knew it, the cicadas had died down and the bell crickets were chirping.
On the usual way home,
When the breeze that had eased the heat blew through my skirt,
"Ah, osmanthus."
The smell told me before I found it.
It's a slightly sweet and sour scent that I love.
Drawn by the scent, I suddenly looked up
Small, sparkling flowers the size of grains of rice bloomed all over the branches, above the large, thin, dark green leaves.
With every breeze, the snow falls, staining the ground a vibrant orange.
When I was a child, I was sad to see the fallen flowers getting trampled and turning black.
I remember wrapping it in a handkerchief, taking it home, and making a scented sachet to display on my desk.
It has small, cute flowers and a lovely fragrance.
I remember cherishing it like a treasure and keeping it on display for a while even after the scent had faded.
I still love osmanthus.
Every time I see them I find myself muttering, "I don't want the flowers to die."
They bloom all over the city at once, giving off a sweet, honey-like scent.
Before you know it, the osmanthus flowers have fallen silently.
This is my favorite time of the year
Every time the scent passes by, it makes you feel like your soul is being cleansed.
The joy of osmanthus only lasts for a few days, but if you wear cute items featuring the flower motif, you can enjoy it all year round, regardless of the season. 
Osmanthus dragonfly ball hairpin
[IMAYO Select] Bamboo Diffuser
Typhoons: A seasonal feature from summer to autumn
Typhoons come at the end of summer.
Before the real typhoon season arrives!
Something you'll want to get your hands on now is rain gear, right?
But that doesn't mean anything goes.
Unlike normal rain, the enemy is the wind!!
During this season when typhoons are raging, the scary things are heavy rain and strong winds.
Have you ever been in a situation where you wanted to avoid the rain but the strong wind destroyed your umbrella?
Let's put an end to the habit of constantly buying disposable plastic umbrellas because they're going to break anyway!
Wouldn't it be nice to have an umbrella that can withstand strong winds?
The umbrellas that are often seen on TV during typhoon coverage and that have been flipped upside down and have broken ribs are no longer functioning as an umbrella.
So, what should you choose so that you can go out with peace of mind?
In that case, I recommend
[Wind-resistant umbrella]
It is designed to be wind resistant,
This is a "strong umbrella" that can withstand strong winds and is reliable in emergencies.
It won't tip over or break or snap,
An umbrella that can be restored to its original shape [wind-resistant umbrella].
Introducing a safe umbrella that takes advantage of the characteristics of both long and folding umbrellas and is also designed to be wind resistant! 
Japanese Pattern Textile 16-Stitch Long Umbrella - Kaleidoscope Red
Japanese Pattern Textile 16-Piece Long Umbrella - Strawberry
Japanese Pattern Textile 16-piece Long Umbrella - Dragon and White Clouds
Japanese Pattern Textile Natural Bamboo 16-Stem Long Umbrella - Koi Climbing a Waterfall, Nishiki
Full moon, Mid-autumn moon
What is the 15th night?
This is an event where people give thanks for the harvest and other things while admiring the harvest moon, which is said to be the most beautiful moon of the year.
In 2021 it will be Tuesday, September 21st.
I'm looking forward to the beautiful full moon and the moon-viewing dumplings.
In our house, the daily routine of searching for the moon has become a part of our daily routine.
On the way home with my daughter, as the evening ends and the sun sets, we always end up talking about it as we walk home.
On cloudy days
"Huh? The moon isn't there."
And we stopped and looked up at the sky together
On sunny days
"Look! Mikazuki!"
"Ouch! You look orange tonight."
As we talk, we look up at the night sky.
The cutest thing about that conversation was,
These were the words of my daughter one day.
"Does the moon rabbit not eat carrots?"
"You're with Mommy."
Oh, I don't like carrots...
When I asked, "Why did you think that?"
"You always eat mochi, don't you?"
Yes, the legend she is talking about is the "Moon Rabbit."
The moon's shadow (pattern) looks like a rabbit pounding rice cakes.
To the innocent eyes of a child, the rabbit in the moonlight can be seen clearly, just as the teacher had taught him.
The reason I started looking at the moon was simply because I love it.
I'm sure there are many people like me who are attracted to the gentle light and charm of the moon.
We would like to introduce some recommended items related to this month. 
Japanese Pattern Textile 16-Piece Long Umbrella - Moon Surface
[Cat-themed selection] Stylish cat round compact mirror - Moon
Japanese modern mask (1 piece)
The Seven Herbs of Autumn
Speaking of Nanakusa
The "Seven Herbs of Spring" are well known, and people eat rice porridge with seven herbs on January 7th to pray for good health and safety, but there are also "Seven Herbs of Autumn."
Many people may be hearing about it for the first time,
Unlike in spring, we don't eat the seven herbs of autumn.
Since it is something to be enjoyed through viewing, the focus is on beautiful flowers that bloom in autumn.
Bush clover, cattail, kudzu, dianthus, lady's mantle, wisteria, and bellflower.
It consists of seven parts:
Among them, the two most familiar flowers are probably the dianthus and the bellflower.
[Nadeshiko]
The "nadeshiko" in "Yamato Nadeshiko" refers to this flower.
Nadeshiko is a flower that is so cute you just want to stroke it.
The way it blooms in pink and purple is very beautiful, and it has been used to express love since ancient times.
[Kikyou]
It is a star-shaped flower with a refreshing bluish-purple color.
The bellflower is also used as a motif for family crests,
It is also said that the onmyoji Abe no Seimei used it as his crest because its appearance from above resembles the pentagram of Onmyodo.
Both produce colorful flowers in autumn.
It has also been used for dyeing and has become widely popular among people.
The sight of them blooming in lush green grasslands and flower beds is so captivating that you can't help but stop and stare. Because of their beauty, they are often used as motifs for kimonos and Japanese patterns.
Here are a few of my recommendations. 
Bellflower and glass bead hairpin
[IMAYO Original] Rice Bran Nerikiri Soap - Kikyo
Japanese Pattern Textile Tri-Folding Umbrella - Kikyo Gray
new semester
Summer vacation is over.
Many people will be starting the new school year in September.
It's autumn according to the calendar,
It's still hot, and the sounds of cicadas and higurashi are still ringing.
They ring out simultaneously, providing a lively and pleasant sound for the lingering heat of summer.
The new semester begins on September 1st.
I remember the scene in the classroom when I arrived at school with lots of luggage, such as summer homework and school supplies for the new semester.
Even though it was with the usual group of people, I felt a little embarrassed, and I remember the bright, dazzling smiles of my friends I hadn't seen in a long time.
Even after school, I didn't go home right away,
The cheers of the sports teams can be heard from the grounds.
That summer, I stayed in the classroom too long, chatting with my friends about trivial things while listening to the brass band playing the same part over and over again, and got scolded by the teacher.
Even now, when I close my eyes, I remember the sounds and heat of that time.
It's such a fond memory that I think, "I want to go back to those days."
Speaking of new school year fun,
In addition to reuniting with friends, I also bought some new stationery.
He was so happy with his shiny notebook and pencil case that he even took the initiative to write his name, something he normally doesn't do.
I wanted my friend to notice me, so I deliberately lined them up on the desk and fidgeted around.
It made me feel that way.
Even now as adults, it's still a great feeling to buy new stationery and you want to show it off.
Why not buy some new stationery to mark your new start?
I'd like to introduce some of my recommended items. 
[Cat-themed selection] Cat pencil case - Cat's paw
[Cat-themed selection] Stylish Cat Match Label-style Cat Card Case
Cats Go All the Way Special Memo Pad - Black Cat/White Cat/Calico Cat
Cats are all over the place - Cats are all over the place
Finally.
What did you think?
We have introduced items related to September.
Did this help you decide what to treat yourself or give a gift to a friend?
In addition to the above, we have many other attractive products available that we could not introduce here.
Please enjoy shopping at The Ichi.















